Wednesday, February 23, 2011

Movie Poster

This movie poster is more neutral as far as color scheme.  It has a light calming affect and the text on it is very simple and not in your face.  The main focus is on the couple on the cover,  They are large, centered and focused.  This can be seen as a romance, a love story because of the way these character are positioned in this poster, they seem intimate with each other.  The targeted audience would be younger couples being that they can relate to this couple. Older couples could be interested too, to maybe go back to the earlier stages in their relationship.  Guys name John could be interested because their name is in the title, most likely not but I'm just covering all the bases.  The most likely audience are young girls because girl are interact to want and look for relationships at this age while guys aren't.  Girls like their guys to be like this while guys prefer a girls to look single and available not with some other guy on the beach cuddling.

This movie poster has a darker color scheme.  The colors are bold and stand out.  The image of a person in a spider suit with an intense look symbolizes the importance and seriousness.  The image shows action because the character is on the outside of what appears to be a very high building holding on to a string with just one hand.  It doesn't look like there's a physical struggle but more of an internal struggle since the reflection of the character is different from its real image.  The line at the top confirms this observation.  The title itself is very sharp as far as the font and coloring.  The color reminds me of metal and and the font is slanted to give it depth.  The background is very busy, full of building and the sun is setting.  This movie poster would appeal to an audience that is into watching a serious action movie.  I would say it appeals to guys because the character appears to be a guy and guys are more interested in Spiders then girls.

The differences between these two are that the images they are portraying involve different atmospheres.  One being a calm beach and the characters being calm with each other while the other is at a high and intense place and the character is in conflict with his image.  The fact that he is so high up gives it the unique feeling of something is about to happen because if the character was just standing in front of a bathroom mirror and his reflection was different you wouldn't feel the same way, less urgency to know why.  The same with the first movie poster if the characters were placed in a different position or in a different place it would change the interpretation as well.

This is the new movie poster I'm created for the movie Dear John.  This focuses more on the John character and the other role he plays in the movie and that is the role of the soldier.  I still include an image of the female character but she is more in the background and isn't so much the main focus anymore and their relationship isn't the main concept anymore either.  I used the flag as the background to enhance the importance of him being a soldier and patriotic.  The audience that this new poster target is those that are into patriotic movie and into action.   This image is more targeted toward guys and soldiers.   This is something that they might find easier to relate to.

Tuesday, February 22, 2011

Monday, February 21, 2011

Midterm Artist Statement

My Big Idea is “Life Built on Moments”.  I explored the different ways of viewing moments.  This idea is important to me because the moments from the past that we reflect on in the present influence the choices we make for our future.  When you look at a picture, it brings a moment back, a feeling that we haven't felt for a while.  I got this idea through my research on the term life.  I got images that related to relationships, journeys, and other factors that life is built on.  These are all moments that affect us and mold who we are.  Moments is such a vague and big thing that is hard to illustrate, I knew it was important to me but I didn't know why, I didn't know what I wanted to portray.  I looked at images from Google and, nothing made me jump but it finally clicked.  I didn't have to portray "moments" itself but the way we reconnect with them. I decided the aspects I would concentrate on was how does one moment affect the next and how does the way we look at these moments change their meaning. 

Moments can be something that happened in the past, is happening in the present, or will happen in the future.  Moments can be a combination of all three.  A moment can occur in the present searching for the future while reflecting on the past.  In the first image, the future is depicted by the windshield being a blur of two roads but still green and intriguing.  The past is reflected in the rear view mirror with a clear image.  This symbolizes the road that has already been taken and the present is just being there and able to see the two interact with each other. 

Moments are only defined by how we see things.  These moments are manipulated by our memories.  We reflect on them with lenses that we create in our minds.  Our environment and current status changes the way we view each moment.  The second image shows that being in one setting (black and white) might make us yearn for a different setting (color).  The sunglasses symbolize the lenses that we chose to reflect on these moments with.  It is used to show us what we want to see. 

Wednesday, February 2, 2011

Rough Idea

My Big Idea is Life.  I started off with the idea of Life and Death and decided that I wanted to compare them since they are the two things that we can't really determine when it will happen.  I started by looking up pictures of Life and realize that life is filled with big and little moments that are sometimes taken for granted.  Then I decided to concentrate on life more than death because death itself is a part of life.  I also find that in life we form so many different kinds of relationships and find that these relationships is what forms us as humans.  So with this idea I branched into measurement of life.  What is a fulfilled life?  What is a life worth living? Are there any that aren't?  We are living for more than just death.

In my brainstorming project I have sayings of life itself portrayed in pictures.  I also have pictures of different relationships formed in life and the bonds that are created  are moments themselves.  There are pictures portraying the journey and the way we measure our life.